Mission Driven
Singapore · Est. 2018

Strategy, Leadership,
and Impact.

Mission Driven Pte Ltd is a Singapore-based boutique advisory firm providing management consulting, go-to-market strategy, public policy advisory, leadership coaching, and executive education.

Selected Partners & Collaborators

  • National University of Singapore
  • Nanyang Technological University
  • Singapore Management University
  • Mitsubishi Heavy Industries, Ltd.
  • 0G Foundation
  • ZeroStack
Practice Areas

Advisory built for consequential decisions.

Four interconnected practice areas, delivered as senior, partner-led engagements. Every mandate is bespoke.

Management Consulting

Board-level strategy, organisational design, and transformation programmes for institutions navigating complex, multi-stakeholder environments.

Go-to-Market Advisory

Market entry, commercial architecture, and growth strategy for category leaders expanding across Southeast Asia and adjacent geographies.

Public Policy Advisory

Regulatory strategy, public-sector engagement, and policy design for organisations operating at the intersection of business and government.

Leadership Coaching

Executive coaching and succession advisory for CEOs, founders, and senior public-sector leaders facing inflection-point decisions.

Executive Education

Bespoke learning programmes for senior leadership cohorts, bridging strategy, governance, and emerging technology for institutions navigating change.

About the Founder

Bridging strategy, technology, public policy, and leadership across sectors.

Dr Jonathan Chang is the CEO of Khetan Foundation, a Singapore-based philanthropic organization that commits several million dollars annually towards poverty alleviation and education initiatives in Singapore and beyond. Concurrently, he serves as Director of the 0G Foundation, supporting one of the world's largest decentralized AI ecosystems in its mission to advance AI as a public good.

A recognized leader across the public, private, and social sectors, Dr Chang was awarded the SkillsFuture Fellowship, Singapore's highest accolade for lifelong learning and skills mastery, presented by the President of Singapore and the Minister for Education. He is also an award-winning case writer, having received recognition from the European Foundation for Management Development (EFMD).

Previously, Dr Chang was the founding CEO of HeritageSG under Singapore's National Heritage Board, where he oversaw flagship institutions and national initiatives attracting millions of visitors annually. He has also served as CEO of Fintopia Indonesia, one of Southeast Asia's largest micro-lending fintech platforms, and held leadership positions at Shopify, Google, and the Lien Centre for Social Innovation.

Dr Chang holds degrees from the University of California, Berkeley, Stanford Graduate School of Business, and Harvard Kennedy School, with a doctorate from the University of Pennsylvania. He is also the author of the book Personal Branding: Crafting Your Path to Success published by World Scientific.

Portrait of Dr Jonathan Chang, founder of Mission Driven Pte Ltd
Dr Jonathan ChangFounder · Mission Driven Pte Ltd
Get in touch

Begin a conversation.

Engagements typically begin with a confidential discovery conversation. Share a few details and we will be in touch within two business days.

Office
Singapore

All fields required.